| Position | Digital Marketing Specialist |
| Posted | 20 Jul 2026 |
| Expired | 19 Aug 2026 |
| Company | International College of Auckland Limited |
| Location | Auckland City | NZ |
| Job Type | Full Time |
Latest job information from International College of Auckland Limited for the position of Digital Marketing Specialist. If the Digital Marketing Specialist vacancy in Auckland City matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.
Please note that applying for a job may not always be easy, as new candidates must meet certain qualifications and requirements set by the company. We hope the career opportunity at International College of Auckland Limited for the position of Digital Marketing Specialist below matches your qualifications.
Company name: International College of Auckland Limited
The location of the job: Auckland
Position: Full-time Digital Marketing Specialist
The minimum and maximum pay rate is $32-$36/hr. before tax
The minimum guaranteed hours of work per week: 30hrs
The maximum hours of work per week: 40hrs
About the CompanyInternational College of Auckland Limited is a distinguished NZQA-accredited Private Training Establishment (PTE), proudly serving students since 2001. Located in Auckland CBD, the college offers high-quality programmes in English Language, Information Technology, and Engineering, attracting both domestic and international students. Role OverviewWe are seeking a motivated and creative Digital Marketing Specialist to identify market opportunities and develop, implement, and manage the College's digital marketing strategies to promote the college’s programs and services. The successful candidate will be responsible for increasing brand awareness, promoting the College's programmes, generating student enquiries through various digital marketing channels.
Key Duties and Responsibilities
· Develop, implement, and manage digital marketing strategies to promote the College's courses and services.
· Plan, create, and publish engaging digital content for the College's website, social media platforms(including both Chinese and international social media platforms), email campaigns, and other online channels.
· Plan, monitor, and optimise paid digital advertising campaigns, including Google Ads and social media advertising.
· Manage the College's social media accounts and develop strategies to increase audience engagement and brand awareness.
· Conduct market research and competitor analysis to identify emerging trends and new student recruitment opportunities and advise on pricing.
· Collaborate with academic and admissions staff to develop promotional materials, student success stories, and marketing campaigns.
· Coordinate the production of digital marketing materials, including videos, graphics, brochures, newsletters, and other promotional content.
· Work closely with education agents to support student recruitment by developing digital marketing materials and coordinating online promotional campaigns.
· Maintain the College's online reputation by monitoring online reviews and responding to enquiries received through digital platforms.
· Ensure all marketing activities comply with the Education and Training Act, NZQA requirements, and the Code of Practice for the Pastoral Care of Tertiary and International Learners where applicable.
Candidates must meet at least one of the following requirements:
· A relevant bachelor’s degree in business including marketing related subjects OR
· At least three years of relevant experience in marketing
Other Skills Required· Excellent written and verbal communication skills.
· Strong content creation and copywriting skills.
· Creative thinking with excellent attention to detail.
· Good teamwork skills
· Proficiency in both English and Chinese is preferred but not essential to develop and manage digital marketing content for both English- and Chinese-speaking audiences on both Chinese and International Social Media Platforms, as a significant proportion of the College's students are from China.
After reading and understanding the criteria and minimum qualification requirements explained in the job information Digital Marketing Specialist at the office Auckland City above, immediately complete the job application files such as a job application letter, CV, photocopy of diploma, transcript, and other supplements as explained above. Submit via the Next Page link below.
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